46 min
Using Data and Digital Engagements to Drive ROI
Yair Bortinger, Head of Customer Success Operations, ControlUp - Within the SasS industry, CSMs work to deliver a customer journey to value and as a result help ensure their organization can achieve higher NRR. But with market shifts this doesn’t come without the challenge of limited budgets. Learn how ControlUp increased efficiency and CSM prioritization through the use of customer data and automation. Implementing digital CS programs is an ongoing journey. In this session, you'll walk away with an understanding of where to focus your efforts when it comes to implementing digital engagements, how to identify actionable insights from your customer data, and when to leverage technology to continually iterate on that journey.
