45 min
Scaling Success: Updater's Crawl, Walk, Run Approach to Customer Training and Product Adoption
Rupal Nishar, Head of Customer Success, Updater. - The journey to build a robust customer education program is a marathon, not a sprint. In this session, Rupal Nishar explores Updater’s "crawl, walk, run" phased methodology, and how they tailored their customer education program for each stage of company growth—starting with a soft launch (crawl), optimizing with automation (walk), and expanding to meet the needs of a large-scale operation (run). By the end of this session, you’ll walk away understanding the importance of company adaptability and the foresight required to cultivate the long-term success of your customers.
