43 min
Leveraging Community Engagement for Enhanced Sales and Support Efficiency
John Summers, Community Manager, CData. - In today's digital landscape, the power of online communities is undeniable, serving as a pivotal force in driving both sales and customer support efficiencies. At CData, we have harnessed this potential through strategic integration of our community platform with Salesforce. In this session, John from CData aims to share insights on how to effectively integrate community platforms with sales and support systems, demonstrating the measurable impact on business processes. Attendees will gain practical knowledge on how to utilize community engagement as a powerful tool for sales lead generation and customer support optimization, thus realizing the full potential of their online communities.
