Introduction to Product Led Growth

Session Abstract

Product-led growth is a disruptive go-to-market strategy adopted by the most successful companies in the subscription business. In this session Carlos González de Villaumbrosia CEO & founder of Product School and Mickey Alon CTO & founder of Gainsight PX will cover the principles of Product-led growth strategy, the different roles and responsibilities in a product growth team and how this transformational strategy can turn your product into a growth engine.