34 min
How to Amplify PLG with Usage-Based Pricing
Kyle Poyar, Operating Partner, OpenView - User-based pricing has long been the standard for B2B SaaS subscriptions. But, software buying is evolving and usage-based pricing offers unique benefits to organizations adopting a product-led growth model. In this session, Kyle Poyar, Operating Partner at OpenView, will share why companies should consider shifting to a usage-based pricing model, and how this can amplify the results of your product-led growth strategy.
