CX Insights: Turning NPS Feedback Into Insights For Our C-Suite Through Effective Storytelling

35 min.
2020


Session Abstract

The value from your CX initiatives stems from the actions you can drive from your insights. That requires turning disparate perspectives across your customer base into a narrative that executives and organizations understand and buy into. In this session, learn how Zenefits went from tracking an NPS score to truly leveraging customer feedback to drive consensus between service and R&D organizations, cut through the politics and influence roadmaps.