45 min

Building an Effective Phased Beta Program Leveraging User Feedback


Susan Parker, Product Manager, Trimble - When implementing major overhauls to your user interface, it's essential to listen to your customers inputs and feedback along the way to fully address their pains and needs. Join this session to hear how Trimble used Gainsight PX and Split.io to completely overhaul e-Builder’s +25 year-old user interface by incorporating customer voices in a phased beta. Trimble proved that their team could iterate quickly through beta feedback and confidently tackle their customers' true pain points.