29 min

Accelerate Value Across Your Base With Dynamic Segmentation


Heather Wintermantel, Head of Global Customer Exprience, Success, ZendeskSimi Kacker, Director, Glocal Customer Success Practice, Zendesk - The future is predictive, but how do you transform your organization to support an effective customer engagement based on changing customer needs? Heather Wintermantel, RVP Global CX, Success Strategy & Innovation at Zendesk dives into their cutting edge segmentation model that evaluates key attributes to nurture customers with the right engagement at the right time. Trending upwards with 38% of customers now spending more than $250k, Zendesk is fast headed towards their 2025 $3.4b revenue goal. Learn how their Success organization is doing more with less by transforming their customer engagement with Dynamic Segmentation driving greater value across their diverse and evolving customer base.