How to Use Your Data to Drive Optimal Customer Engagement and a Customer-Centric Culture
46 min.
2022
Event:
Pulse 2022
Speakers
Mike Sasaki, VP, Customer Success, Mitek Systems Tyler Ramsey, Director, Customer Success, Mitek Systems
Session Abstract
Most Customer Success organizations have good data, but they're using it wrong. How did Mitek use customer and product data to completely rebuild their engagement models, CSM responsibilities, and company culture? Learn from their victories and mistakes as they developed a Customer Success org designed to achieve better outcomes with less investment by changing the way they used data.