Accelerate Value Across Your Base With Dynamic Segmentation

30 min.
2022


Session Abstract

The future is predictive, but how do you transform your organization to support an effective customer engagement based on changing customer needs? Heather Wintermantel, RVP Global CX, Success Strategy & Innovation at Zendesk dives into their cutting edge segmentation model that evaluates key attributes to nurture customers with the right engagement at the right time. Trending upwards with 38% of customers now spending more than $250k, Zendesk is fast headed towards their 2025 $3.4b revenue goal. Learn how their Success organization is doing more with less by transforming their customer engagement with Dynamic Segmentation driving greater value across their diverse and evolving customer base.