Governance of Your Customer Journey Across Silos

Session Abstract

Creating a seamless customer journey isn’t the function of one team, it requires the entire organization to rally together around the customer’s success. But, with many different teams engaging customers at different points in their journey, governance is critical to ensuring a consistent experience across the many different customer touchpoints. In this session, our panelists will share their strategies to establish and maintain governance to deliver meaningful, consistent experiences across the customer journey.