Technology Will Not Solve Your Customer Education Problem. But Better Education Strategy Will.

Session Abstract

We all agree that a successful customer journey hinges largely on effective product education. Multiple technology providers now offer customer-focused solutions that empower you to deploy and track this content. But, technology will not make your education initiative successful. Successful customer education requires a solid education strategy. Join Intellum CRO (and former Gainster) Ruben Rabago and VP of Growth Robyn Hazelton as they reveal, step-by-step, how companies like Google, Meta, Twitter, and many others use learning science and education strategies to tie the consumption of content to business objectives like retention and revenue.