44 min

Powering & Prioritizing Innovation Through Customer Insights


Vince Bohner, Director, Product Analytics, Autodesk - Who your users are, what they say and what they do within your product are three very challenging dots to connect. The gap that exists between these dots is called the “Say-Do Gap”. In this a highly anticipated sequel session, we will explore how to close that gap using new approaches that have proven to help Autodesk make smarter decisions that deliver more value to their users. By harnessing the power of community, scaling user feedback programs and truly understanding user behavior every product team will gain the superpower of knowing what customers truly need and how to exceed their expectations.