17 min

No One Cares About Your Go-Live


Jonathan Corrie - Customer Success (CS) is the key growth engine for companies where it forms a core tenet of their strategy and go-to-market capability. The best companies obsess about driving value for customers and recognize that Customer Onboarding (CO) plays a critical role beyond simply getting your customers started. A metric that both Customer Success and Professional Services (PS) obsess over is Go-live, but what value does this truly provide for the customer themselves, does Go-live achieve the outcomes they desired that formed the reasons for purchasing your product/service in the first place?