44 min
Driving Growth: Strategies for Product Expansion in Communities
Madalina Cristil, Community Manager, Veeam Software; Rick Vanover, Senior Director Product Strategy, Veeam Software. - The best customers are the ones that use multiple products and stay with you. This session, we will share strategies from Veeam Software on how Gainsight CC is used to drive product adoption, expansion and continued usage. Tips on how to manage new products are introduced, educational resources and simply communicating information on what’s new will be covered. Topics in this session include: -Explaining our journey of product expansion -Best practices on product usage through a community strategy -Tips on how to elevate community members who drive advanced adoption
